Thanksgiving Promotion

Contents:
  • 3 emails
Instructions:
  • This campaign was designed for any business to use as a promotion during the first few weeks of November, leading up to the Thanksgiving holiday.
  • A special promotion is needed for this campaign (ie: a discount, coupon code, percentage off of their entire shopping cart, or a buy one get one sale, etc.). Be creative and come up with a promo that will help boost your sales during the first part of November.
  • A well-designed holiday email with images that draw attention to your products, services, or the promo you are offering, is recommended.

Email 1: Offer Introduction

Subject Line: Savings because we’re thankful for YOU
Send: First day of offer

Dear {CONTACT’S NAME},

Here at {COMPANY NAME}, we love this time of year! With autumn in full swing, the crisp air of winter threatening to settle in, and Thanksgiving just around the corner, it feels like the perfect time to reflect on everything that’s good.

This year, as we list the things we’re thankful for, YOU are at the top of our list. To show our thanks, we have an amazing offer, just in time for the holidays.

{DETAILS OF OFFER GO HERE}

To take advantage of this incredible deal, simply {INSTRUCTIONS FOR HOW TO TAKE ADVANTAGE OF OFFER}.

{LINK TO SHOPPING CART
OR COUPON CODE GOES HERE}

An offer this good can’t last forever, but since it’s our way of giving thanks to you, it will last all the way through Thanksgiving Day. Be sure to visit {WEBSITE LINK} before midnight on {DATE OF THANKSGIVING} to get in on these great savings.

We want to express our gratitude for your help in making our business a success. Thanks for being part of the {COMPANY NAME} community.

Enjoy the season!!

{EMAIL SIGNATURE}
{BEST CONTACT INFO}

Pro Tip:

In the {DETAILS OF OFFER GOES HERE} section, be specific about what you are offering. It could be a discount off of a specific product or service, a coupon code, a percentage off their entire shopping cart, or a buy one get one sale, etc. Also include any exclusions if this applies.

Pro Tip:

{INSTRUCTIONS FOR HOW TO TAKE ADVANTAGE OF OFFER } should give details about what the customer must do to receive your discount. For instance:

“...simply follow the link to our website and enter the following coupon code during checkout.”

Pro Tip:

{LINK TO SHOPPING CART OR COUPON CODE GOES HERE} should include a link to your website or shopping cart, the coupon code, or any other information they need to know in order to get the discount you are offering.

Email 2: Reminder Of Offer

Subject Line: Special THANK YOU Offer
Send: Mid-way through offer period

Hi {CONTACT’S NAME},

Thanksgiving is only {# OF DAYS} away-- that means you’ve only got a few days left to take advantage of our special “THANK YOU” offer. We know you have many places to choose from when looking for {PRODUCTS OR SERVICES YOU OFFER}, so in the spirit of Thanksgiving, we’ve put together this special offer to say thanks for being our customer:

{DETAILS OF OFFER GO HERE}

Remember, this amazing discount will end at midnight on Thanksgiving Day, so visit {WEBSITE LINK} today. To take advantage of this offer, simply {DETAILS OF HOW TO TAKE ADVANTAGE OF OFFER}.

{LINK TO SHOPPING CART
OR COUPON CODE GOES HERE}

Don’t let this amazing opportunity pass you by--and thanks again for being part of the {BUSINESS NAME} community!

Happy Shopping!

{EMAIL SIGNATURE}
{BEST CONTACT INFO}

Pro Tip:

For {PRODUCTS OR SERVICES YOU OFFER}, give a general description of your products or services. For example:

“...when looking for women’s accessories...”
“...when looking for specialty food items...”
“...when looking for a caterer...”

Pro Tip:

In the {DETAILS OF OFFER GOES HERE} section, be specific about what you are offering. It could be a discount off of a specific product or service, a coupon code, a percentage off of their entire shopping cart, or a buy one get one sale, etc. Also include any exclusions if this applies..”

Pro Tip:

{LINK TO SHOPPING CART OR COUPON CODE GOES HERE} should include a link to your website or shopping cart, the coupon code, or any other information they need to know in order to get the discount you are offering.

Email 3: Last-chance Email

Subject Line: Don’t miss out on our Thanksgiving deal
Send: Thanksgiving Day

{CONTACT’S NAME},

Today’s the day for giving thanks...and eating turkey, watching football, and hanging with family and friends. It’s also the day our special Thanksgiving offer ends, and we don’t want you to miss out!

This offer is our way of saying, “Thanks for being our customer,” and we want to be sure you get to take advantage of all it has to offer. So remember:

{DETAILS OF OFFER GO HERE}

To take advantage of this awesome deal before the day is over, simply:

{LINK TO SHOPPING CART
OR COUPON CODE GOES HERE}

Have a Happy Thanksgiving and a wonderful holiday season!

From all of us at {COMPANY NAME},

{EMAIL SIGNATURE}