Contents:
  • Thank You Page copy
  • 4 Tip Emails
  • 2 Offer Emails
Instructions:
  • When choosing the “offer” you want to present your new contacts, try to keep it in line with the tips they’ve just received - make it a natural “next step”.
  • You can introduce the offer in the tip series, if you choose. In fact, it might be a good idea as open rates tend to drop with each email. Just be sure to include the offer at the end or in the P.S.
  • If you can record a video with your tips, it might be a lot more effective at getting people to actually consume the content. Then, you’d simply include a link where the email currently leaves space for your “tip”.

Email 1: First Tip

Send: Immediately
Subject Line: The first tip you requested

[CONTACT’S NAME],

Thanks again for taking the time to request our tip series [NAME OF SERIES]. We’re excited to share this content with you and give you some powerful information on what it really takes to [SOLUTION YOU PROVIDE].

Our very first tip is this:

{NAME OF TIP}

{PROVIDE THE TIP HERE}

Now that you know our first tip, here is what we suggest: take a few minutes today or tomorrow to unplug. Find a quiet place, where you won’t be disturbed, and consider how this tip can help you personally.

Since you’ve requested this tip series, we know you’re serious about making changes in your life. And this is a great place to start!

If you have any questions, please feel free to contact us at [BEST CONTACT INFO].

And don’t forget to keep an eye on your inbox. I’ll be sending your second tip tomorrow.

[EMAIL SIGNATURE]

Email 2: Second Tip

Send: 1 day after email 1 goes out
Subject Line: The second tip in our series

[CONTACT’S NAME],

Yesterday, the tip we sent you was about [TOPIC FROM EMAIL 1]. Today, I would really like to focus on [TODAY’S TOPIC]. And here’s why...because it will help you [SOLUTION THE TIP PROVIDES].

[TIP GOES HERE]Implement these ideas, and you’re going to see a difference. We see people make incredible strides all the time with just a little help.

Let us know if you have any thoughts or questions. The best way to contact us is [BEST CONTACT INFO].

[EMAIL SIGNATURE]

Keep an eye out. Tomorrow I’ll tell you [TOPIC OF TIP FOR EMAIL 3].

Pro Tip:

Specific details on the “solution the tip provides” are always better. Something like:

“...because it will help you figure out exactly what to feed your family when you’re on a diet and don’t want to be “tempted”. ”

Email 3: Third Tip

Send: 1 day after email 2 goes out
Subject Line: Your next tip and the results we’ve seen

[CONTACT’S NAME],

Before I give you today’s tip, I wanted to ask how you’re doing. You see, my guess is, you requested this series because you (or someone you care about) is suffering from [PAIN YOUR PRODUCTS OR SERVICES OVERCOME].

When I put these tips together, it was with you in mind. It was because I’ve got lots of experience helping people, like you, [SOLUTION YOU PROVIDE].

Now, I can’t solve your challenges through an email series, but the information I’ve been sharing with you should get you on the right track. In fact, here’s what some of my clients have said about the information I shared with them:

[TESTIMONIALS]

With those thoughts in mind, here’s your third tip:

[TIP GOES HERE] I hope today’s tip was helpful. Don’t miss tomorrow’s email.

{EMAIL SIGNATURE}

Pro Tip:

As you describe someone’s “pain”, being specific can really help them want to engage with you - because they know you understand them. For this space, you should write something like:

“...is suffering from fatigue, forgetfulness, moodiness, and/or anxiety caused by severe insomnia?”

Pro Tip:

In the “solutions you provide”, giving specific details is more compelling. For this space, you should write something like this:

“...lots of experience helping people, like you, find financial freedom in just months - even when they’re living paycheck to paycheck.”

Email 4: Fourth Tip

Send: 1 day after email 3 goes out
Subject Line: Your final tip and something from us

[CONTACT’S NAME],

Well, this is it...the last tip in our series [NAME OF SERIES]. We’ve covered quite a few ideas in the last 3 days. Today I want to focus on: [YOUR TOPIC].

So here it is:

[TIP GOES HERE]Hopefully, the ideas we’ve been sharing with you have helped you with your particular challenges. In the spirit of “helping you”, I’m brewing up a special offer - something that will really help you [SOLUTION YOU PROVIDE].

I’m not going to share the details of this offer just yet...I’m still working out the exact details. But keep an eye on your inbox because I’ll send it very soon.

In the meantime, if you have thoughts or questions, you can always reach us at [BEST CONTACT INFO].

[EMAIL SIGNATURE]

Pro Tip:

For the “solution you provide”, be as specific as possible. This could look like:

“...something that will really help you find financial freedom in just months - even when you’re living paycheck to paycheck.”

Pro Tip:

If you choose, you can include the special offer at the bottom of this email rather than “teasing” about something coming up.

Email 5: Offer Email

Send: 2 days after email 4 goes out
Subject Line: What the report can’t give you

[CONTACT’S NAME],

As you know, the powerful tip series you requested ended 2 days ago. But hopefully, you’ve been able to spend some time thinking about the things you learned.

The tips I shared are the same ones I use with my clients to help them [SOLUTION YOU PROVIDE]. They are proven strategies that produce results every time. As long as you are willing to consistently and correctly using them.

Unfortunately, the report couldn’t tell you how you, specifically, can achieve [DESCRIPTION OF HOW LIFE IS BETTER, EASIER, ETC. WITH YOUR PRODUCT OR SERVICE].

That’s why I want to offer you:

{SPECIAL OFFER HERE}

{HOW THEY TAKE ADVANTAGE OF THE OFFER}.

If you’re ready to make some exciting changes (or just want to talk about your options), be sure to reach out to us at [BEST CONTACT INFO].

{EMAIL SIGNATURE}

By the way, the [SPECIAL OFFER] will only be available for the next 3 days. So you really need to move forward if you’re going to do this.

Pro Tip:

Specific details on the “solution you provide” are always better. Something like:

“...I use with my clients to get them out from behind that desk, put in their resignation, and jumpstart their way to their own successful business.”

Pro Tip:

Again, specific details are always the best. In the “Description of How Life is Better, Easier, Etc. try painting a picture of what they’re life will be like when they finally decide to take you up your offer. It might look like this:

“...can achieve naturally luminous skin - the kind of skin that makes your husband (and other men for that matter) take note."

Email 6: Final Offer Email

Subject Line: Did you miss the special offer?
Send: 2 days after email 5

[CONTACT’S NAME],

Looks like you’re going to miss out on [SPECIAL OFFER]! But the only reason for missing this huge opportunity is...you don’t know about it. You must not have received my last email.

Well, it’s not too late. For another 24 hours, you’re invited to [MORE DETAILS ABOUT THE SPECIAL OFFER].

{INCLUDE A LINK TO THE OFFER}

Here is what one of our customers had to say: {TESTIMONIAL}

Are you ready for this? Because you deserve it!

Let us know if you have any questions or concerns. The best way to contact us is [BEST CONTACT INFO].

{EMAIL SIGNATURE}

Pro Tip:

If you choose, you can include the special offer at the bottom of this email rather than “teasing” about something coming up.

Pro Tip:

For the “solution you provide”, be as specific as possible. This could look like:

“...something that will really help you find financial freedom in just months - even when you’re living paycheck to paycheck.”

Thank You Page Copy

Thanks for taking the time to request our tip series [NAME OF SERIES]. Your first tip is being sent to the email address you provided. (If, for any reason, that email doesn’t show up within the next few minutes, you can always contact me at [BEST CONTACT INFO] and I’ll get it sent out to you right away.)