by Stephanie Fleming | Jul 2, 2019 | Marketing, Marketing Automation, Small Business |
If you’re new to email marketing, then let me say this: getting started is always the hardest part. Obviously, you know how to write and send emails. But when you’re sending emails to entire lists of people, it can be overwhelming. Which is why we’re answering...
by Stephanie Fleming | Jul 19, 2017 | Marketing Automation, Small Business |
I think I owe all small business owners an apology. Because prior to owning my own business, I, somewhat indignantly insisted that business owners needed to fill the holes in their business. And by that, I mean they needed to cover every “entry” point a...
by Stephanie Fleming | Jul 3, 2017 | Marketing Automation |
When it comes to “frequency”, “content”, and other email marketing questions, there really is no standard. Several of the “experts” I follow email as often as twice a day. While others, I won’t hear from for a month or more. It’s entirely up to you – the...
by Stephanie Fleming | Jun 5, 2017 | Marketing, Marketing Automation |
I made the grand mistake of posting business-related content on my personal Facebook page. And now, I am drowning in Facebook ads that say: “Before you host another webinar, read this!” “Click here to find your way to freedom” “Fast track your way to more clients”...
by Stephanie Fleming | Apr 19, 2017 | Copywriting, Marketing, Marketing Automation, Small Business |
One of the samples we offer for free on our website is a Review Request Campaign. And there’s a very good reason we chose it as a giveaway. But for you to understand, I need to first tell you a little story… I have the greatest garage door repair guy in the world. I...
by Stephanie Fleming | Jul 7, 2016 | Copywriting, Marketing, Marketing Automation |
When it comes to writing copy, far too many content creators use blank space merely to rehash old ideas. Either that or they’re on a deadline and could care less what boring information they put out as long as they beat the clock. Do you ever get tired of articles...