by Stephanie Fleming | Mar 19, 2022 | Copywriting
Hint: It’s About Benefits Photo by Sincerely Media on Unsplash We do an awful lot of courtesy listening. I listen to my kids tell me the entire plot of a movie. I listen to my husband talk about work. I listen to my neighbor rant about their... 
by Stephanie Fleming | Mar 5, 2022 | Copywriting
Photo by Glenn Carstens-Peters on Unsplash My daughter is a notorious storyteller. If you give her a chance, she’ll tell you everything about her day. I’ve gotten to the point that I’ll say, “Bullet points, Maggie! Give me the bullet points!” In copy, bullet... 
by Stephanie Fleming | Oct 22, 2021 | Copywriting, Marketing |
Photo by Bonnie Kittle on Unsplash The latest research is in! And email marketing still brings in $38 for every $1 spent. When you consider that social media hasn’t been very kind to small business owners as of late. And SEO is taking more and more effort. Email... 
by Stephanie Fleming | Feb 6, 2021 | Copywriting, Marketing |
Image by Diggity Marketing from Pixabay I probably should have done this at the beginning of the year. But better late than never, right? Anyway… I’ve been doing research. Lots and lots of research. Trying to find the new, big marketing strategy of 2021. And you... 
by Stephanie Fleming | May 23, 2020 | Copywriting, Marketing |
Image by Jörg Peter from Pixabay My family and I have been “off-grid” for the last 3 weeks. It wasn’t intentional. We didn’t mean to disconnect from the rest of the world. But after weeks of isolation, my children were becoming very agitated. Some nights, I... 
by Stephanie Fleming | Apr 25, 2020 | Copywriting, Marketing |
Image by StartupStockPhotos from Pixabay When I was 10 years old, my parents bought each of their children a Christmas present so big that it couldn’t be wrapped. We were sitting in our living room, staring at these gifts, covered in blankets, waiting anxiously...
