The Ultimate Opt-In Guide:

How to Attract New Leads and Get Those Email Addresses The greatest challenge for any business is getting people to buy. But slightly less important than a purchase...is getting people to “opt-in” to your email list. After all, if you don’t have anyone to market to,...

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Don’t Overcomplicate Your Emails

Over 10 years ago, I attended my first class on email marketing. The instructor (Matthew Furey) said, “Write something real, share a piece of yourself and you’ll be an effective email marketer.” And that, to me, sounded doable. If all I had to do was share my personal...

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Is Marketing Just for Marketers?

I made the grand mistake of posting business-related content on my personal Facebook page. And now, I am drowning in Facebook ads that say: “Before you host another webinar, read this!” “Click here to find your way to freedom” “Fast track your way to more clients”...

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What It Takes to Win the Content War

When it comes to writing copy, far too many content creators use blank space merely to rehash old ideas. Either that or they’re on a deadline and could care less what boring information they put out as long as they beat the clock. Do you ever get tired of articles...

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52 Weeks of Email Marketing Templates

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52 Weeks of Email Marketing Templates

Easily stay in touch with your prospects and customers all year long.

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